OAESV

Artica Design to develop a new logo as well as advertising and print materials for the Ohio Alliance to End Sexual Violence.

LOGO DESIGN

The previous logo for The Ohio Association to End Sexual Violence contained the entire name and not the acronym. Since the website is oaesv.org, I felt the logo had to contain both. In development of this logo, I explored many options in the theme of movement, moving upward and forward, as well as collaboration, people working together for a solution. In the end, the client preferred the one with the upward flame, V for victory, a symbol of hope.

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PRINT MATERIALS

To coordinate with the new logo, all new print materials were developed: a presentation folder, and various rack-sized brochures. The flame and the colors dictated the design.

CAMPUS TOOLKIT

The toolkit is designed for use by Title IX coordinators, campus leadership and other key responders to sexual violence. I chose to lay out the book in a visual color-coded system that enabled the information to be easily imparted and navigated.

2019 STRATEGIC PLAN

This is OAESV’s third strategic plan to guide their goals and objectives for upcoming years. I chose a variety of black and white images of diverse individuals representing survivors and those involved in the solutions.